{"id":6964,"date":"2020-04-03T17:36:00","date_gmt":"2020-04-03T15:36:00","guid":{"rendered":"https:\/\/pierreguillaumeparis.com\/?page_id=6964"},"modified":"2020-09-02T15:50:54","modified_gmt":"2020-09-02T13:50:54","slug":"new-feature-hapyang","status":"publish","type":"page","link":"https:\/\/pierreguillaumeparis.com\/en\/new-feature-hapyang\/","title":{"rendered":"New feature: hapyang"},"content":{"rendered":"

[vc_row full_width=”stretch_row_content_no_spaces” parallax=”content-moving” parallax_image=”6960″ css=”.vc_custom_1585928427714{margin-bottom: 70px !important;padding-top: 300px !important;padding-bottom: 500px !important;}”][vc_column]

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\n new feature\n <\/div>\n

hapyang<\/h2>\n
\n a floriental aldehyde\n <\/div>\n <\/div>\n[\/vc_column][\/vc_row][vc_row full_width=”stretch_row” content_placement=”middle” parallax=”content-moving” parallax_image=”3129″ css=”.vc_custom_1585928558246{margin-top: 0px !important;margin-bottom: 70px !important;background-color: rgba(0,0,0,0.02) !important;*background-color: rgb(0,0,0) !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1580750393033{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_single_image image=”6957″ img_size=”full” css=”.vc_custom_1585928148144{margin-top: 0px !important;margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”1\/2″][vc_column_text]“Hapyang is an explosion of powder and floral sparkles, with an endless trail… Aldehydes make magnolia and ylang-ylang flowers sparkle in a cloud of powder, enlivened by the sweet, exotic notes of this floral heart. Pearwood, benzoin and vanilla rise in a delicate oriental breath, enveloping the skin like a precious veil of shimmering silk”.<\/span><\/strong><\/em><\/p>\n
INSPIRATION<\/strong><\/span><\/h5>\n

The Ald\u00e9hyd\u00e9e family is a prestigious lineage in perfumery whose history began a century ago. These elements resulting from synthesis bring volume and brilliance to the compositions.<\/p>\n

Paradoxically, they sometimes evoke the warmth of a molten metal, sometimes the sensation of a clean, freshly ironed garment. Aldehydic floral fragrances have been and still are synonymous with glamour and femininity for generations of women. Over-defined and almost sanctuarized, it is difficult to imagine being able to make a contribution to the olfactory monument represented by the aldehydic floral genre. How can I bring it into my aesthetic universe without betraying its spirit?<\/p>\n

It was when I discovered by chance a series of photographs representing a dancer in a cloud of powder (by Jeffrey Vanhoutte) that the idea came to me: aldehydes should twirl in a huge cloud of powder![\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]

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SECOND VARIATION OF THEME 15 \u201cFLORIENTAL\u201d<\/h2>\n <\/div>\n[\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_column_text css_animation=”fadeIn”]<\/p>\n

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Lavender, Vanilla,
\nYlang-Ylang<\/p>\n

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Cloud of powder & aldehydes,
\nMagnolia, Ylang-Ylang, Pearwood, Benzoin, Vanilla<\/p>\n

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