{"id":9870,"date":"2020-11-23T10:05:45","date_gmt":"2020-11-23T09:05:45","guid":{"rendered":"https:\/\/pierreguillaumeparis.com\/?p=9870"},"modified":"2020-11-24T10:33:58","modified_gmt":"2020-11-24T09:33:58","slug":"pierre-guillaume-boutique-a-reinvented-place","status":"publish","type":"post","link":"https:\/\/pierreguillaumeparis.com\/en\/pierre-guillaume-boutique-a-reinvented-place\/","title":{"rendered":"PIERRE GUILLAUME boutique: a reinvented place&#8230;"},"content":{"rendered":"<p><strong>Pierre GUILLAUME<\/strong> entrusted the architect <strong>Fran\u00e7ois LEBEL<\/strong> with the task of carrying out the metamorphosis of his perfume factory in the manner of <strong>an anamorphosis by Georges ROUSSE<\/strong>.<\/p>\n<p>Through a play of light and shapes that disturbs our perception of volumes and perspective, a new <em>\u201cspace within space\u201d<\/em> appears at the heart of the boutique. \u00a0The place becomes <strong>the theatrical landmark<\/strong> of a work in bronze and thuja by <strong>the sculptor<\/strong> <strong>Roland COGNET<\/strong>. A P<strong>eregrine Falcon<\/strong> perched on a tree trunk sits as the guardian of the place.<\/p>\n<p>In the shade of this stylised forest, the bird seems <strong>ready to take flight<\/strong> and carry our thoughts away in the shadow of this stylised forest, with its piercing gaze turned towards the visitor, through an open roofed sky, whose azure blue is reminiscent of the brand&#8217;s packaging.<\/p>\n<p>COGNET&#8217;s sculptures illustrating its reflection on the 4 fundamental essences, <strong>mineral<\/strong>, <strong>plant<\/strong>, <strong>human<\/strong> and <strong>animal<\/strong>, resonate with <strong>the perfumer&#8217;s aesthetic codes<\/strong> and <strong>personal aspirations<\/strong> and watch over other sites of Pierre GUILLAUME perfumes.<\/p>\n<p>This <strong>new Clermont-Ferrand boutique<\/strong> at Le Faucon P\u00e8lerin <strong>now echoes the Parisian boutique<\/strong> at the Palais Royal decorated with a Red Monkey and the Manufacture guarded by a Brown Wolf.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/pierreguillaumeparis.com\/en\/actus_shops_clermont-en\/\"><span style=\"color: #33cccc;\"><strong><span style=\"color: #9ec2dc;\">DISCOVER THE SHOWROOM<\/span><\/strong><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pierre GUILLAUME entrusted the architect Fran\u00e7ois LEBEL with the task of carrying out the metamorphosis &#8230;<\/p>\n","protected":false},"author":2,"featured_media":9911,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[274],"tags":[],"class_list":["post-9870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - 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